13 Jan
marketing

Volume, value, and velocity: the 3V principle to improve your email marketing system

Email marketing is one of the most powerful marketing tools you have at your disposal. In its simplest form, it’s just a way to send messages to targeted users and engage with them through digital content. That being said, there are many key factors that can have a significant impact on your email success rate.

At its core, email marketing is all about connecting with people in an efficient and effective way. To do so, you need to understand how humans respond to different communication methods and adjust your strategy accordingly.

In the latest Ecom Business Stream Podcast, Caroline Castille talks about “the 3P principle”, which can help you create a powerful and reliable email system that satisfies end-users while also attracting more customers by optimizing various aspects of your email marketing strategy.

Read on to discover more about how incorporating these three principles into your strategies can improve your email marketing system and increase your ROI.

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28 Dec
marketing

2022 eCommerce Recap: What Major Trends Impacted the Online Business Industry?

The eCommerce industry has seen astounding growth in the past few years. The rise of online shopping and payment systems has helped the retail industry flourish. The global eCommerce growth rate for 2022 is forecast at 9.7%, bringing global eCommerce sales worldwide to $5.7 trillion.

However, this booming industry also holds several challenges for its participants. Let’s look at some of these challenges and how they can be overcome.

This article is based on Anatoliy Labinskiy’s YouTube blog video eCommerce 2022 Recap.

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12 Oct
marketing

Email Marketing for Success: How to Create Effective Email Campaigns

Email marketing is one of the most effective ways to build brand awareness and drive engagement with your audience. Instead of relying on social media and other digital channels as a cheap way to spread your message, you can directly target potential customers with email marketing.

If you’re reading this, it’s likely because you want to know how to create an effective email campaign. Well, keep reading! Here are some exclusive tips that will help you to create effective email campaigns like a pro.

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28 Sep
experience, marketing

Find The Right Marketing Agency: 3 Things To Look Out For

When the time has come to find the right marketing agency for your business, there are a lot of factors you’ll need to consider before making your choice. It’s not as easy as it seems and if you’re looking to find the right partner for your company, then you’ll need to be ready to put in the time and effort. With that in mind, here are 3 things you should keep an eye out for when searching for a marketing agency for an eCommerce store.

Read the article and implement these ideas from the CEO of Golden Stream Media Agency – Anatoliy Labinskiy. Let’s go!

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31 Aug
marketing

What to expect from TikTok ads in 2022?

Even if you don’t follow any of the latest trends, there is no chance that you haven’t heard about TikTok. With every passing day, more people are joining the TikTok community than ever before — and advertisers are eager to tap into this demand. So if you run your business, you must have to know about TikTok advertising specs and what to expect from TikTok ads in 2022.

In this article you’ll find, what advantages and disadvantages of TikTok advertising, and how we are in Golden Stream Media Agency doing our best for clients to make their ads seen by as many eyes as possible.

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15 Aug
marketing

Low budget Facebook Ads strategy for eCommerce

If you want to grow your business with advertising, Facebook ads platform is one of the best places. With an awesome product and a community full of potential buyers, you could have the complete winning combination, but if you can’t reach your audience, then it doesn’t matter, does it?

Facebook has turned from a place where people check on their friends and family to a powerful marketing engine in the last decade. And this power only gets stronger. You can reach your perfect clients in their news feed every day at the hours they’re most likely to respond to your message if you know what you’re doing.

In this article, you’ll learn a low budget Facebook ads strategy for eCommerce that will lead you and your business to your first successful campaign.

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20 Jul
marketing

Power up Shopify product pages with these 5 tips

I know that you’re looking for ways to increase your Shopify store sales in order to grow your business and become more successful on the platform. There are many tips and tricks that you can use to grow your traffic and conversion rate. However, one of the most important things that you can do is create a better design for your Shopify store.

When I say professional design, I mean that when people visit your store, they should be greeted with a clear call to action that helps them achieve their goals. Whether they’re looking to purchase a product or sign up for your email list, your store should have a UX that makes it as easy as possible for them to do so.

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